Why Build a business Anyway?

The economy is tough. The markets are fragile, and investors are scared to back new and risky projects.

Some people can be ungrateful for the opportunities that they get above others and hold businesses accountable for individual failures.

Starting a business in such an environment is tough, so it’s completely understandable that many people are asking the question;

why start a business anyway?

We have been involved with business owners and start up entrepreneurs over the years facing that same challenge, and the replies we get astonishes us to this day.

Here are reasons why some people push forward and challenge the negativity in the market today.

For my family

Bosses can have a bad reputation, especially one that makes them out to be heartless, cruel and money driven. But many people forget they have a desire as well, and that desire for many is to provide a better life for their families.

That is one of the replies we get the most from business owners, and it is one we completely sympathise with.

Wanting to build a business to benefit your family is an amazing driver to success, and one we hope many more people will develop.

Financial freedom

Some want to be wealthy and some want to survive, while others just don’t want to think about money at all.

Whatever the reason, money is a driving factor behind starting a business.

However, money itself is not the goal. If it was, the goal would be endless because even Bill Gates never has enough.

The goal for wealth is usually to move away from the stress finances have, to build a life where you can live day by day without needing to worry about surviving on another salary, or at the hand of anyone else. That is why financial freedom is so important for many business owners.

Giving back to communities

We call them philanthropists, leaders, the good guys and gals, those who want to give back to communities.

It’s an amazing thing, and one we wholeheartedly support. It is also one of the reasons why some people start businesses. They want to give back to their communities and build a better future for the next generation.

If you are one of these people and you want your business to grow strong enough so you can give to your family, have financial freedom or build a better future, then you need to connect with us today.

This is my WHY, get my clients’ companies off the ground or double, triple or even quadruple their turnover. Allow them to have a company that is able to provide a great lifestyle for them, employment for others, give back to their communities and ultimately make the world a better place.

As I write this, the world is going through the pandemic Covid_19. Although there are loads of articles on how to stay safe I am looking at those amazing people we are finding on Social Media who giving back is more important than making money.

From the small corner cafe whose owners are making sanitation kits and giving them to passersby for free.

Or the chain of grocery stores in Iceland who are opening their stores for 1 hour to the elderly exclusively.

This is an amazing time to do real Great things for people.

What are you going to do?

We are South Africa’s leading Sales and Marketing Alignment and Lead Generating Company, focused on helping SME’s grow their businesses into profiteering machines and help business owners achieve their goals.

Learn more about our Sales and Marketing Alignment tools and Lead Generation Packages or by contacting David Jacks on 082 870 4613 or davidj@pitchsm.co.za today!